After Steve Jobs’ interesting essay, it’s about time somebody does something about this whole DRM debacle. Record company EMI, in conjunction with Apple, announced today that they will begin selling DRM-free music starting in May. The music label’s entire digital catalog will be made available on the Apple iTunes, without Digital Rights Management, and encoded at the higher bit-rate of 256kbps (up from 128kbps) for $1.29. The customers will also be able to upgrade their already-purchased EMI tracks for 30¢ if they so choose. Although album pricing will remain the same, customers will still have the option of purchasing individual DRM’d tracks at the lower price of 99 cents.

Though this is the first step into a DRM-free future, I am baffled by this. They had a chance to be the pioneering record company in the removal of DRM. Instead, they are pioneering the movement to increase piracy. Question this raises is… would you pay more for DRM-free music?

Source: AppleInsider
More info: Electronista

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